Roland Sansone and 4 Reasons to Run a Family Business

If you have a family, you know the challenges and the rewards. Likewise with owning your own business. We asked Roland Sansone – So what’s it like to put both of them together?

Roland Sansone Discusses Working with Family

roland sansone at the boulevard las vegas during constructionJust ask Roland Sansone in Las Vegas, Nevada. As the founder of Sansone Development, he also works with his sons Miles and Devon, who both hold leadership positions within the company.

“When I look back on everything we’ve accomplished as a company, I can say things were only made better by working with my sons Miles and Devon,” he said. “They brought unique talents to the organization, talents that have benefited everyone as a whole.”

Today, Roland Sansone can say he has a real success story on his hands – the company has a commercial real estate portfolio of nearly a million square feet – and he chalks a lot of it up to working with family. Here are the benefits he points out.

1.  You share the same values.

roland-sansone-and-sonsMany otherwise successful business partnerships fail because the principals don’t see eye to eye. And while a little bit of difference can be healthy – even beneficial – if there’s too much of a philosophical gulf to traverse, it may spell doom for the organization.

When you work with family, however, you can avoid this pitfall.

“I raised my sons according to the values I have, and as they matured, they grew to share those values,” Roland Sansone said. “That helps us work together better as a company.”

2.  There are fewer surprises – and the ones that do happen are good.

Roland is a grandpaThere’s a side benefit to sharing values: you’re seldom surprised by the people you’re working with. Family members have the benefit of knowing each other well, so they know how they’ll respond to specific challenges and obstacles.

“It’s kind of like knowing the engine of your car,” Roland Sansone said. “It’s always good to know how all the parts work together.”

Likewise with your family members. And if you take the approach that Roland Sansone did, you can align your family members with roles in the business that complement their natural skill sets. This makes for a more rewarding career for the family member, and a greater benefit to the organization. It also frees them up to let their natural abilities shine through, meaning they’ll most likely find ways to impress you that you never thought possible.

3.  You spend more time together.

Sansone Family spends time togetherFamily time. There’s nothing like it, and it’s an essential component to strengthening the bonds that tie us together. And when you run a family business, you can strengthen those bonds through a shared purpose.

“I love showing up at the office and seeing my sons,” Roland Sansone said. “And while we’re focused on business and achieving objectives, you have to be grateful for every moment you spend with your family.”

Of course, nothing replaces those activities that are focused on family exclusively – shared meals, vacations, holidays – but seeing the people you love on a daily basis is a blessing that few of us get to share. A family business enables one to enjoy life’s most precious commodity: time spent with those you care about.

4.  You build more than a business.

roland sansone opening sports bar at mallMuch of what makes a successful business is tangible: profits, relationships made, projects built. But there’s also a notion of a legacy that goes into creating a truly successful enterprise.

“Ever since I started this business, I’ve been focused on making the community better. It’s a higher standard than just turning a profit,” said Roland Sansone. “With my sons as part of this business, I know they’ll carry that vision forward. To me, that’s the most important legacy of all.”

Roland Sansone and Sansone Development have always worked hard to be good community partners. The company sacrificed for its tenants during the Great Recession, even to the detriment of the organization, all in the interest of helping Las Vegas businesses see their way through troubled times. And most recently, with the acquisition and redevelopment of The Boulevard, the company has reinvigorated the heart of one of our city’s most important community corridors.

Together, Roland Sansone and his sons have created a company that does more for the city it calls home. By working together as a family, they’ve accomplished more for the community. And when it comes to family businesses, that’s the greatest benefit of all.

Roland Sansone works with family